Hi, I’m Ellen.
I’m a Product Designer based in Los Angeles with experience leading design and strategy for high-impact products.
Lede Research
I co-founded an AI-driven research and intelligence platform used by top Democratic political campaigns and PACs.
Lede allows you to monitor thousands of sources for conversations about your campaign, brief your team, and seize messaging opportunities instantly.
Enhancing Sign Up: From High-Touch to Self-Service Success.
Designed a multi-step sign up flow that reduced operating costs, decreased time to sign up and improved sign up completion.
Customer Reviews Feature
Driving trust and engagement through strategic review collection.
Angi Services: Building Trust and Relationships.
Designed the “Favorite Pro” feature, leading to higher project completion rates and improved customer satisfaction.